History
I have expertise in managing graphic design projects, setting strategic goals and vision, and overseeing tactical implementation. My experience in creative graphic design and corporate marketing initiatives across Latin America, Europe, and the US has enabled me to provide effective leadership to challenging start-ups, turnarounds, and high-growth companies. My track record of results is impressive, including:
- Florida Health Department – Social campaign logos, brochures, posters and postcard books designed for mailers. Increased brand awareness and improved search engine rankings.
- Florida Broward County Health Department – Created a new web design and Content Management System, awarding-winning social campaign design and logos, brochures, and posters.
- University of South Florida – Social and safety campaign design and logos for email marketing to Hispanic minority groups. Hurricane Safety Campaign material was developed both in English and Spanish.
- Republic Services, Inc. – South Florida – Created brand identity, social campaigns, posters, billboards, corporate newspaper and ads for waste management.
- Latin Film Festival – Miami, Florida – Responsible for creating and developing the festival’s magazine and promotional materials for the 2003, 2004 and 2005 seasons.
- Shell – Venezuela – Developed an online contest and e-marketing campaign.
- PDVSA and PDV – Venezuela – Created new web design, intranet and brand identity.
- Polar Enterprise Corporation – Venezuela – Drove the development of 6 magazines for new product launches supporting food, beverages and snack campaigns. Art director for four corporate publications.
- Designed and developed 10 thousand web pages to support new campaigns, which generated total revenues above $100 million annually.
- Pepsi Cola – Venezuela – Multimedia program campaigns and mini brand identity websites.
- World Health Organization – Design and layout for scientific magazines and corporate publications.
< Awards >
2023
- Academy of Interactive & Visual Arts-Judge
- Communicator Awards– Key Achievements-WHO
- TITAN Health Award-WHO Global Strategy for Food Safety
2022
- LIT Gold Award -BFOL-Music Video-USA
- LIT Gold Award -Seven years long-Music Video-USA
- Chicago Award Program-Graphic Design-Corporate
2021
- Davey Gold Winner Award-As Judge-USA
- Vega Digital Video-Awards-Arcturus Award-USA
2020
- Communicator Award-As Judge-USA
- Davey Award-As Judge-USA
- SIA Award-Poster Design FOMEX-USA
2018
- Silver Winner-Davey Awards-As Judge-USA
2017
- Silver Winner-W3 Awards-As Judge-USA
- Gold Winner-Davey Awards-As Judge-USA
- (2) TIFA Tokyo Int. Photo Awards-Photography
2016
- Gold Winner-Davey Awards-As Judge-USA
- Academy of Interactive & Visual Arts-As Judge-USA
2015
- British Medical Association Medical Book Awards/ Birth Defect Survillance and the Manual for Programme Managers. UK.
- Best of Business Award by the Small Business Community.
- Silver Davey Award for “Rompamos el Silencio”
- Summit Awards/ Public Service Poster “Ni una victim más” – USA
- Communicators Award/ National Campaign “Ni una victim más”- USA
- Latin Grammy/ National Campaign “Ni una victim más”- USA
- Best of Chicago Award for GrafMarc.com
2014
- Poster Contest / Ayuntamiento de Barcelona Festa Major de la Marina
2013
- Poster Festa Major de Sants/ American Graphic Design Award. USA
- Poster Contest / Ayuntamiento de Barcelona Sants-Montjuic
- Communicators Award/ Cover/Book/ Asi lo Hicieron. Chicago
2012
2011
- Silver Davey Awards/ print/ GIANTS OF CHICAGO POSTER
- Graphic Design USA print/ poster/ 2011 NLAAD Campaign Latinos Unite! Let’s Stay Healthy
- Communicators Award/ print/ poster/ Chicago Latino Film Festival
2010
- Silver Davey Awards/ print/ logo/ Broward County Health Department Florida
- Communicators Award/ print/ poster/ NLAAD
- Summit Creative Award/PSA Logo
- Summit Creative Award/Consumer Magazine Advertising
- Golden FEXY Award / Honoring Excellence in Graphic Effects in Print
2009
- Davey Awards / Poster: NRA SHOW, Chicago
- Davey Awards / Poster: Fashion Week Chicago
- Communicators Award / Poster: 25th Chicago Latino Film Festival
2008
- Summit MEA Marketing Effectiveness Award / Poster: United We Can
- Silver Davey Award, under the category of National Ad Campaign: United We Can
- Summit Creative Award, Miami Dade County Health Department – WAVE Logo
- Hispanic HIV Leadership Award, Outstanding Commitment and Service – NLAAD
2007
- Summit MEA Marketing Effectiveness Award / Post-card book: Word of Wisdom
2006
- 10th Annual Webby Awards, Official Honoree for DOCTALC.COM
2005
- Silver Davey Award, under the category of Print Materials
- APEX Award of Excellence, Health & Medical Materials, Pals Vintage Cards
2000
- Best Website, ANDA Award
1999
- Best Website, ANDA Award
For over four years, GrafMarc supported St. Augustine College in Chicago in creating images for the El Puente Gala Awards, an annual event to generate funds for low-income Latin community student scholarships. Furthermore, GrafMarc has contributed thousands of dollars towards HIV/AIDS and social campaign causes. They have also received an award for designing a poster for National Latino AIDS Awareness Day, which took place on October 15, 2010. In 2008, they donated their “Flip to Learn” program, which was designed to accelerate the learning process of irregular verbs, to Broward College in South Florida, Triton College, and St. Augustine College in Chicago, as well as some of the Chicago Public Schools that teach English as a second language.
Graf&Marc, Marketing and Design Corp., is a bronze winner in the 2010 Summit Creative Award® competition for its creative work under the category of PSA (Public Service/ Advocacy) Logo for its creative design for FLAAG (Florida Latino AIDS Advisory Group)
Alberto March, President/CEO of Graf&Marc explains, “I have been blessed during my 25 year career with the opportunity to create designs for social causes that support the improvement of the quality of life in our Latino communities in the United States. This logo, created for the Florida AIDS Advisory Group to endorse outreach programs and increase awareness for Latino/Hispanic communities, is one of my professional favorites.” I want to thank, Assistance Director, Health Promotion and Social Marketing Broward County Health Department and Sandra Estevez, Statewide Latino AIDS Coordinator from Florida Department of Health for the opportunity to work with them on such an important project.
The Florida Department of Health, Division of Disease Control, Bureau of HIV/AIDS is committed to recruiting members to serve on advisory groups, committees and other ad hoc committees/groups to assist the bureau in addressing HIV/AIDS policies, programs, issues and concerns. These committees/groups are discretionary bodies formed by the Bureau of HIV/AIDS to represent people living with HIV/AIDS and individuals at high and increased risk. These committees/groups will also serve affected communities; community-based organizations and AIDS service organizations.
To achieve the logo we rely on the acronyms FLAAG shaped, for which gave us the opportunity to use the graphics of a flag. The visual strength of the logo is based on simplicity and easy reading. Securing its communication and powerful projection.